<h1>河钢宣钢提前完成全年直销任务创8300万元</h1>
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	<span>2015-12-16 8:49:56</span>来源：<span>中商网撰写</span>作者：<span>孙立刚</span>
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		<ul>
			<li><b class="v2_content_ico04">导读：</b></li>
			<li>今年以来，河钢宣钢公司紧紧围绕“产品”、“市场”两个核心，以深入推进“大客户服务经理制”为抓手，强化“销售保客户、生产保销售”理念，加快推动营销模式转型，提升直销创效水平。截至11月底，已完成全年120万吨直销任务量，直销创效达8300万元。</li>
		</ul>
		<ul>
			<li><b class="v2_content_ico05">关键字：</b></li>
			<li>宣钢 全年 任务</li>
		</ul>
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	<div class="over_x"><p class="MsoNormal" style="margin: 0cm 0cm 0pt"><span style="font-family: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">今年以来，河钢<b>宣钢</b>公司紧紧围绕</span><span lang="EN-US"><font face="Times New Roman">&ldquo;</font></span><span style="font-family: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">产品</span><span lang="EN-US"><font face="Times New Roman">&rdquo;</font></span><span style="font-family: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">、</span><span lang="EN-US"><font face="Times New Roman">&ldquo;</font></span><span style="font-family: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">市场</span><span lang="EN-US"><font face="Times New Roman">&rdquo;</font></span><span style="font-family: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">两个核心，以深入推进</span><span lang="EN-US"><font face="Times New Roman">&ldquo;</font></span><span style="font-family: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">大客户服务经理制</span><span lang="EN-US"><font face="Times New Roman">&rdquo;</font></span><span style="font-family: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">为抓手，强化</span><span lang="EN-US"><font face="Times New Roman">&ldquo;</font></span><span style="font-family: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">销售保客户、生产保销售</span><span lang="EN-US"><font face="Times New Roman">&rdquo;</font></span><span style="font-family: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">理念，加快推动营销模式转型，提升直销创效水平。截至</span><span lang="EN-US"><font face="Times New Roman">11</font></span><span style="font-family: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">月底，已完成<b>全年</b></span><span lang="EN-US"><font face="Times New Roman">120</font></span><span style="font-family: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">万吨直销<b>任务</b>量，直销创效达</span><span lang="EN-US"><font face="Times New Roman">8300</font></span><span style="font-family: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">万元。</span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt"><span style="font-family: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">河钢宣钢公司坚持以市场为导向，以高端和重点客户为中心，成立直销公司，下设北京、上海、广州、内蒙、宣化五个区域销售单元，以及棒材部、线材部、型带部三个产品事业部，按照市场定位和品牌定位，全面开展</span><span lang="EN-US"><a href="http://baike.sososteel.com/doc/view/38159.html" target="_blank"><span lang="EN-US" style="font-family: 宋体; color: windowtext; text-decoration: none; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; text-underline: none"><span lang="EN-US">现货</span></span></a></span><span style="font-family: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">销售和直销锁单业务。组建</span><span lang="EN-US"><font face="Times New Roman">27</font></span><span style="font-family: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">个大客户经理团队、</span><span lang="EN-US"><font face="Times New Roman">4</font></span><span style="font-family: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">个产线服务支撑团队，细分市场、品种、区域，科学进行用户分级，施行客户</span><span lang="EN-US"><font face="Times New Roman">&ldquo;</font></span><span style="font-family: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">分类管理</span><span lang="EN-US"><font face="Times New Roman">&rdquo;</font></span><span style="font-family: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">，以质量保障、合同兑现和客户服务为核心，建立快速响应联动机制，提高营销系统综合服务能力。技术系统管理前移，专业技术人员密切关注、配合大客户经理团队推进工作，积极为客户解决工艺、生产等方面问题，做好产品售前、售中、售后服务和跟踪管理，不断提高客户满意度和忠诚度。</span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt"><span lang="EN-US"><o:p><font face="Times New Roman">&nbsp;</font></o:p></span></p>
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<p>(关键字：宣钢 全年 任务)</p></div>
	<div class="v2_comtent_info04">（责任编辑：01091）</div>